You can have the best marketing plan and execution in the world, but if you don’t know who your target audience is, you are going to struggle to see any improvements in the number of enquiries, leads and sales...
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At Martin & Jones Marketing, we always get slightly excited when a new client joins us that already has a database built up. Having a database of potential and existing customers really is key to good marketing. In this...
Social media is constantly evolving, and one of the latest ways this is happening is the popularity of using stories as part of your social media strategy. Over the past few years, many social media platforms have introduced...
We have said it before, and we will continue to say it… In order for your business to be successful in the current climate, you need to be using social media, and using it well. We understand that for...
What is an integrated digital marketing campaign? The phrase ‘integrated digital marketing campaign’ might sound fancy (and a bit intimidating!), but all it really means is that you have coordinated all your online marketing so that you have multiple...
5 Session Strategic Marketing Programme Our strategy programme will create a marketing plan that will help you generate more leads, attract more customers and boost your business. The 5 session programme will help you build a marketing plan for...
I remember driving to work on the day of giving my first university lecture. I was close to paralysis with nerves and desperately hoping for a flat tyre, overheated engine or any other non-injury way of avoiding getting onto...
It’s that time of year again when many industries open the nominations for their awards, but it can be a daunting process. I’ve been there in the past, staring at the long list of questions and struggling to know...